Arena Animation
Meet the Client:
Arena Animation is a reputed and recognized institute that specializes in professional animation courses, VFX, graphic designing, and multimedia. Understanding the importance of career-oriented training, Arena Animation lays the foundation of the skills required for pursuing 3D animation, video editing, and visual effects among the students. The Institute intends to train students in a manner that they shall be able to seek positive employment in media and entertainment sector.
Goal:
The aim was to increase the number of quality leads for Arena Animation from aspiring students who were interested in pursuing Animation and Multimedia courses. We intended to boost telephone and online inquiries about their courses by driving additional traffic via digital channels.
What We Did:
- Initiatives for Generating Leads
We have researched and implemented digital advertising buying sections on Google ads and social media platforms. The aim of these campaigns was to reach out to prospective students in animation, VFX and multimedia with targeted landing pages where they can easily ask about the courses and programs.
Results:
The success of the lead generation campaigns is reflected in the visible rise in student requests and number of course enrollment. With pinpoint marketing and ad optimizations, we helped Arena Animation produce more qualified leads thereby aiding in the expansion of its student base.
